Posted on January 29th, 2010 by MJA
Questions To Consider
When trying to find fresh ideas for your newsletter content, start by resolving two fundamental questions. First, exactly what actual information would you like (or need) to put forward to your readers? Second, precisely what kind of topics would your average reader consider all-absorbing?
Giving an answer to the first query helps to make [...]
Filed under: Newsletter Content | 2 Comments »
Posted on January 20th, 2010 by MJA
Foreword By Mike Alexander
The following piece by Edward Jackson Jacobson is about what might be considered the most important part of article marketing: directory submissions. You might be capable of writing the best articles in the world for your niche but, from an article marketing standpoint, if you don’t distribute them widely enough you won’t [...]
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Posted on January 8th, 2010 by MJA
The Five Rules
Rule number one for just about every newsletter is that it ought to contain up-to-date material. In other words, it should show news, for that’s what makes it a NEWSletter. The second and third rules are that every newsletter must be easy to read, and furthermore, comprise practical information of value to the reader. [...]
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