Writing Articles More Effectively (1)

(Preparing The Ground) Foreword By The Author Anybody who is not an expert at writing articles but who sometimes gets given the task of creating content for a newsletter or web page, has most likely encountered the experience, at one time or another, of looking at a blank page and … Continue reading

Writing Articles More Effectively (2)

(Putting Pen To Paper) Foreword By The Author This article is the second in a series on how to set about writing articles more effectively.  As mentioned in the first one (Preparing The Ground), a popular way to approach writing articles, particularly if you suffer from ‘writer’s block’, is to … Continue reading

How To Create Powerful Newsletters

Foreword By The Author How to create a newsletter is a common enough question in this field but creating a newsletter is often only part of the story. Writing a newsletter, if you want it to be read, has to be considered first and foremost as an exercise in relevant content … Continue reading

Some Ideas For Newsletter Content

Foreword By The Author When trying to find fresh ideas for your newsletter, start by resolving two fundamental questions. First, exactly what actual information would you like (or need) to put forward to your readers? Second, precisely what kind of topics would your average reader consider all-absorbing? Giving an answer … Continue reading

Newsletter Content: The 5 Crucial Rules

Foreword By The Author Image via Wikipedia Rule number one for just about every newsletter is that it ought to contain up-to-date material. In other words, it should show news, for that’s what makes it a NEWSletter. The second and third rules are that every newsletter must be easy to … Continue reading

Balancing Content In Newsletters

Foreword By The Author Image via Wikipedia Balance is an abstract, and some might think an obscure, concept so it might be an idea to establish what is meant by it in the case of newsletters before discussing how to achieve it. In the real world we know that, in … Continue reading

Why Use Our Copy-and-Paste Content?

The ‘Content’ Problem Getting hold of quality content is an ongoing challenge for most publishers. Although there are a number of sites on the web that call themselves ‘content providers’, ClipCopy Content Solutions, which has been online since 1999, is the only one that is aimed primarily at newsletters, whether … Continue reading